We produced this video using the Japanese traditional art of kabuki. With the cooperation of the Kabuki-za theater, we used real Kabuki actors in this video, along with Kabuki-za staff for artworks, costumes, makeup, and even the staff who play the unique Kabuki rhythm called “tsukeuchi” on wood were all carefully selected for realism.
The key point in this video was to link the Kabuki-style gestures with safety actions, which we realized through a series of meetings to ensure proper function as a safety video. (Producer: Yojiro Kanda)