Central Japan Railway, “Sō da, Kyōto ikō Autumn 2025: Tofukuji Temple” [“I know, let’s go to Kyoto Autumn 2025: Tofukuji Temple”].

Year: 2025

Type: TVCM, Web Movie, Event

Industry: Travel, Tourism & Transportation

Client: The Central Japan Railway Co.

Agency: JR TOKAI AGENCY CO.,LTD. / Dentsu Inc.

Brand/Unit

TYO's Staff

Executive Producer: Takehisa Asahina

Producer: Dai Matsumoto

Production Manager: Kimiko Ryu

Production Manager: Akane Sato

Comment

Special Site　https://souda-kyoto.jp/other/autumn2025/
60sec　https://www.youtube.com/watch?v=IqUxWY_WZXg

JR Central’s new “Let’s Go to Kyoto” campaign commercial is complete. This time, it showcases the charm of autumn in Kyoto with the theme “Autumn Leaves at Tofukuji Temple.”
Tōfuku-ji is one of Kyoto’s premier spots for autumn foliage. Visitors are greeted by a sea of crimson leaves stretching as far as the eye can see in the valley centered around the Tōtsū Bridge.
Set at Tōfuku-ji and its surrounding sub-temples, the commercial is structured to let viewers enjoy the beauty of autumn Kyoto through the eyes of a traveler.
(Producer: Dai Matsumoto)

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