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Rui Hachimura, who has continued to compete as a professional basketball player, hosted “BLACK SAMURAI 2025 THE CAMP” to nurture the next generation and foster a global perspective. Held over three days from Monday, August 18 to Wednesday, August 20, 2025, at IG Arena in Nagoya City, Aichi Prefecture, TYO Business Development Division Third collaborated with KANAMEL Group’s FIELD MANAGEMENT EXPAND (FMX) to handle production and execution, providing strong creative support for this basketball camp.
BLACK SAMURAI 2025 is a project born from Rui Hachimura’s desire to share the knowledge, perspectives, and mindset he cultivated on the global stage with Japan’s basketball community. Timed with his first official return to Japan in four years, this new challenge for Hachimura involved hosting a basketball camp for junior high and high school students. Its goal was to “create an environment that produces players capable of excelling on the world stage from Japan.”
On the final day of the camp, attended by approximately 150 junior high and high school students seriously aiming for the world stage, a special event titled “BLACK SAMURAI 2025 THE SHOWCASE” was held, conceived by Hachimura for the sake of Japanese basketball. Before an audience of over 10,000 spectators, the venue erupted with excitement as a special match featuring the elite players further selected through the camp took place, alongside Hachimura’s workout session and a talk show.
This project was designed with an overall concept by the BLACK SAMURAI team led by Rui Hachimura, while TYO and FMX collaborated to provide production and operational support, leveraging the strengths of both companies.
TYO Inc.: Video Planning and Production
As the key directorial element, we handled the planning, filming, editing, and on-site management of venue vision videos that energized the event. Through opening videos, message content, highlight reels, and more, we visually enhanced the entire space, serving as the event’s storyteller.
FIELD MANAGEMENT EXPAND Inc.: Event Production and Management
Responsible for overall venue production planning and event production management. Collaborating with TYO, we created a space that maximized the excitement for Rui Hachimura, participants, and spectators. Additionally, we shared responsibility for progress management with TYO, providing overall support to ensure the event ran smoothly.
You can view footage from the day of “BLACK SAMURAI 2025 THE SHOWCASE,” including the opening video (00:43~), here (Official Media Partner: Chunichi Shimbun YouTube) 【Uncut】Rui Hachimura BLACK SAMURAI 2025 Public Workout)
The seamless integration of TYO and FMX technology unified the visuals and on-site production, creating an experience where Rui Hachimura’s passion and the children’s earnest dedication deeply resonated with the audience. Leveraging the comprehensive capabilities of the KANAMEL Group, we significantly contributed to the event’s success in embodying Rui Hachimura’s vision. “BLACK SAMURAI 2025 THE CAMP” became an irreplaceable place of learning and growth for participants. Furthermore, this event garnered attention and was featured in multiple news media outlets.
Event Dates: Monday, August 18, 2025 – Wednesday, August 20, 2025
Venue: IG Arena (Nagoya City, Aichi Prefecture)
Organizers: BLACK SAMURAI / 5am
Official Website:https://blacksamurai2025.ruihachimura.com/
【Client】
BLACK SAMURAI / 5am
【Staff】
Executive Producer：Takayoshi Kishimoto(TYO Third)
Video)
Producer：Yuya Sano(TYO Third)
Project Manager：Nozomi Oshima(TYO Third)
Direction & Motion Typography：Shoichi Kawada (JOINT)
Edit：Shoichi Kawada、Yuya Sano、Shinobu Date(Freelance)
Mixer：Masaaki Yoshizaki(TREE Digital Studio)
Online Editor：Yoshihiro Miura (TREE Digital Studio)
Event)
Producer：Yasunori Takeda(FMX Experience Marketing)
Project Manager：Satoko Otaka(FMX Experience Marketing)
Director:Kosei Takemura(FMX Experience Marketing)
Designer:Hana Fujiwara(FMX Experience Marketing)
第7回 TYO学生ムービーアワード
12月16日までエントリー受付中！
